A Guide to Creative Tensions

Sometimes when talking to people about how I'm building Composure I get a chance to explain it in terms of "tensions" that I think are important. I think of Composure as a kind of mirror of my own life, and like many others I find myself trying to balance "work" energy that I put into mundane, routine things (like one-off freelance marketing gigs) and "creative" energy that I put into exploring worlds that are new to me (fashion design, photography, and all the other pieces of a growing Composure world). 

These two things are always at odds with one another in a way that I usually just describe as one of a few kinds of "tensions" that move Composure forward. When catching up with my friend Océane we were talking about how these tensions pull at each other over the span of weeks and months; we shared our own experiences of feeling low creative energy during times when other pressures are high, and trying to balance that with a drive to make the most of creative energy in times when it's there.

I think my experience is that there's always this somewhat frustrating drive to spend the kind of energy that is least available; Oceane and I talked about how months sometimes go by when we feel like we're not doing enough to build on our creative pursuits even if there's the time to do so, a feeling I think a lot of people relate to. But through the conversation we realized that some of our most cherished creative breakthroughs came at the end of those months, as if the time away allowed for fresh eyes—even if that time felt frustrating in the moment. 

We put together this photoshoot as a way to capture those conflicting tensions; moments of openness, and expression alongside others of patience and introspection. Consider it a guide to developing an appreciation for the tensions that come with pursuing creative work, helping us to find and stay the creative path.  

 
 
 

Model / styling: Océane Hooks-Camilleri